(Trial Sessions are RM12 for Kids' Training)
About Us
Founded in 2022 by former Harimau Malaya player K. Reuben and Hari Perakash Rao, Football First Academy (FFA) is dedicated to nurturing young football talent with world-class coaching and a focus on teamwork, discipline, and integrity. Our mission is to develop skilled, confident players who excel both on and off the field, fostering a lifelong love for the game.
Guided by our core values of respect, excellence, and inclusivity, we aim to create a positive impact within the community while setting the standard for youth football development.
Our Gallery
Welcome to our Football First Academy Gallery!
Explore images from our various branches, showcasing our players,
training sessions, and academy events. Each branch reflects our
commitment to developing talent, teamwork, and a passion for the game.
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Kajang Branch -
Cheras Branch -
Subang Jaya Branch -
Klang-Bukit Raja Branch -
Ampang Branch -
Puchong Branch
Our Branch
Kajang Branch
Lot 778, Jalan Sungai Chua, Taman Kajang Indah, 43000 Kajang, Selangor
Cheras Branch
Lot 44621, Jalan Perdana 1, Taman Segar Perdana, 43200 Cheras, Selangor
Subang Jaya Branch
Lot 61711, Plot B, Jalan TS 6/4, Taman Perindustrian Subang, 47500 Subang Jaya, Selangor
Klang-Bukit Raja Branch
Persiaran Bukit Raja 1, Bandar Baru Klang, 41150 Klang, Selangor
Puchong Branch
Jalan Layang - Layang 1, Bandar Puchong Jaya, 47170 Puchong, Selangor
Ampang Branch
Kompleks Sukan Ampang E12, 68000 Ampang, Selangor
Rawang Branch
Jalan Kampung Sungai Dua, Sungai Dua, 48000 Rawang, Selangor
Nilai Branch
12880-12887, Jalan BBN 1/7D, Bandar Baru Nilai, 71800 Nilai, Negeri Sembilan
Ipoh Branch - Menglembu
Jalan Lahat, Kawasan Perusahaan Menglembu, 31450 Menglembu, Perak
Ipoh Branch - Tambun
X Park Sunway City Ipoh, 1, Persiaran Lagun, Sunway City, 31150 Ipoh, Perak
Seremban 2 Branch
Public Star Futsal Jalan Haruan 8 Kawasan Perindustrian Oakland, Seremban 2, 70300 Seremban, Negeri Sembilan
Klang-Bukit Tinggi Branch
Klang-Bukit Tinggi, Selangor
Shah Alam Branch
Sportizza Shah Alam, Batu 3, Shah Alam, Selangor
Our Programme
At football first academy, well structured programs designed to develop each player's football skills and enhance character development.
Done and prepared following valid research, our programme is suitable regardless of players' abilities.
Age-Specific Training
Programs cater to U8, U10, U12, and U16 groups, ensuring training suited to developmental stages.
Progressive Learning
Monthly focus on specific skills, from basic techniques to active gameplay application.
Regular Assessment
Track progress through skill tests and personalized development plans.
Player Development
Every player grows and develops differently, hence we recognise each individual player's progress. We at FFA, encourage and aim for players to reach their peak potential by official assessment and standards.
400+
Players Trained
4
Age Groups
12
Monthly Skills Focus
WHAT TO EXPECT
Skilled Coaches
Programmes are conducted by highly skilled and trained football coaches.
Skills Development
Ensuring all players are progressing and learning their technical skills.
Character Development
Educating and demanding commitment and discipline in our players, to promote growth of professionalism since younger days.
Fostering a Community
We want to build a community of kind, supportive and respectful football players.
Monthly Online Session
Every month, one online session is conducted to improve players theoretical understanding of the game and being an athlete.
Our Achievements
Transforming Young Athletes Since 2022
At Football First Academy, we measure success through our players'
development and community impact.
Here are some key highlights of our journey in nurturing football talent:
Over 400+ players trained
Since its founding, FFA has trained over
400 young athletes, focusing on skill
development, teamwork, and fostering a
passion for the game. Many players have
shown significant progress both on and off
the field.
Skill improvements
Through structured training and regular
evaluations, players consistently demonstrate
improvement in technical abilities, confidence,
and game awareness. Biannual assessments track
each player's growth and set personalized goals
for continued development.
High attendance at skill tests
FFA's biannual skill tests have seen high
participation rates, highlighting the
commitment of both students and parents.
These assessments provide valuable insights
and motivate players to reach new milestones
in their training journey.
Why Choose Football First Academy?
What sets us apart from other football academies in Malaysia
Led by Ex-National Player
Head Coach K. Reuben brings invaluable experience as a former Harimau Malaya player. Learn from someone who has played at the highest level of Malaysian football.
Award-Winning Academy
Recognized as the Parent Choice Awards 2025 Winner, demonstrating our commitment to quality coaching and student satisfaction.
Trial Session
Experience our world-class coaching for only RM12. See firsthand why parents and kids love FFA before enrolling.
13 Convenient Locations
With branches across Selangor, Perak, and Negeri Sembilan, find an FFA center near you. We bring professional training to your neighborhood.
Proven Track Record
Over 400+ players trained since 2022 with measurable improvements in technical skills, confidence, and game awareness through our biannual assessment program.
Character Development
We don't just train footballers; we develop well-rounded individuals. Our program emphasizes teamwork, discipline, respect, and integrity alongside technical skills.
What Parents Are Saying
Real experiences from FFA families across all branches
FFA in the Media
Catch up with the latest stories, features, and milestones from our journey.
The Star
Reuben's Leap of Faith
How a vision in a hotel room changed the lives of hundreds of aspiring footballers across Malaysia.
Astro Arena
FFA Skill Test 2 Coverage
Exclusive TV coverage showcasing our young talents demonstrating their skills and dedication.
Otai Sukan
Reuben: Impian & Realiti
Bekas pemain kebangsaan, K.Reuben mendedahkan hakikat perit, realiti sebenar di sebalik kehidupan pemain bolasepak.
New Straits Times
FFA Media Feature
Catch the latest coverage of Football First Academy by New Straits Times.
Winner
Parent Choice Awards 2025
Recognized for excellence in youth development and commitment to quality coaching.
Growth
Rapid Expansion
From one humble branch to seven locations across Malaysia in just two years.
Frequently Asked Questions
Everything you need to know about our academy
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What age groups do you train?
We train children aged 4 to 16 years old. Programs are divided into age-specific categories (U8, U10, U12, U16) for appropriate development.
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Where are your centers?
Locations include Kajang, Cheras, Subang Jaya, Klang, Puchong, Ampang, Rawang, Nilai, and Ipoh. See Our Branch for details.
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What to bring?
Bring sports attire, football boots/shoes, shin guards, and water. We provide footballs and equipment.
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Do you offer a free trial?
We do not offer a free trial. You can join a trial session for RM12. Come meet the team and try our coaching style before committing.
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Who conducts the training?
Led by certified coaches including Head Coach K. Reuben (ex-Harimau Malaya). All coaches are background-checked.
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Training schedule?
Sessions are twice a week (90 mins each), scheduled on evenings/weekends. Timings vary by branch.
Sign Up for a Trial Session Now!